Britni Borrelli

Fractional Sales Leadership for Early-Stage Startups
Turn pilot chaos into paying customers with done-with-you GTM strategy, sales ops clarity, and founder-friendly support.

See How I Help Startups Scale → Click Here!

Open to Consulting or Strategic Roles
Currently consulting early-stage teams, but always open to conversations with visionary founders and GTM leaders building what’s next.

Let’s connect → britni dot borrelli at gmail dot com

WHY WORK WITH ME?

I’m Britni—a VP-level sales leader, advisor, and proud boy mom who thrives at the intersection of growth, grit, and GTM execution. Over the past 15+ years, I’ve helped revenue teams scale from $3M to $30M+, optimized $132M+ in pipeline, and coached 500+ future sales leaders into promotion paths that stick.

Whether I’m leading a national sales org, coaching first-time AEs through their first big win, or partnering with founders to de-risk early GTM bets, I bring the same mindset: simplify the complex, execute with clarity, and lift others while we scale.

Quick Wins & Career Highlights

  • Scaled revenue from $3M to $30M+ as VP of Sales at Tableau

  • Owned $132M+ in revenue while keeping forecast variance <5%

  • Built and led a 50-person sales org; drove 375+ internal promotions

  • 9x President’s Club winner across high-growth SaaS and tech orgs

  • Coached 525+ emerging sellers and leaders into top performance

  • Designed GTM dashboards, outbound strategies, and pipeline accelerators used by top-tier startups and enterprise teams alike

Current Focus Areas

  • Fractional GTM strategy + sales leadership for Seed to Series C founders

  • Rebuilding outbound from the ground up (ICP clarity, messaging, execution)

  • Sales team audits, coaching, and strategic hiring support

  • Pitch and deck overhauls that close deals and spark investor interest

  • Aligning product, marketing, and sales around revenue outcomes

What You Get Working With Me

  • Tactical execution + strategic clarity - no fluff, just what works

  • A partner who knows what it takes to close 6-figure deals and build from zero

  • A calm, no-BS collaborator who helps founders make better decisions, faster

  • The ability to scale without sacrificing culture, speed, or conviction

Outside the Zoom Room

When I’m not helping startups grow, I’m raising two wildly curious boys, navigating the controlled chaos of parenthood, and chasing adventure with my family in the Pacific Northwest. Add two dogs, two cats, and a love of coffee-fueled side projects, and you’ve got a full, loud life powered by curiosity and conviction.

Let’s Work Together

If you’re building something bold and need a trusted GTM partner to bring clarity, speed, and strategy to your sales motion, I’m game.

→ Contact Me or → Book a Strategy Call

"Britni is a master of her craft - an exceptional sales leader who not only knows how to drive results but does so with a deep commitment to the people around her. She operates at the intersection of strategy, execution, and empathy, making her the kind of leader who both inspires and elevates those she works with." - Director, Solution Engineering

“Britni was an incredible sales leader to support -- engaged with her cross-functional teams, solution-oriented, and overall a huge pleasure to work with.” - Sr Project Manager

“Britni is a truly one-of-a-kind leader. She has the rare ability to challenge and push her team while remaining wholeheartedly invested in their development and well-being.” - Account Executive