The FLOCK Leadership Philosophy
Building and leading high-performing teams isn’t just about hitting revenue targets, it’s about creating a culture where people thrive. My leadership philosophy is built around The FLOCK, a framework for fostering collaboration, accountability, and shared success.
The Origin of The FLOCK
This philosophy started with my very first sales team, where we rallied around a struggling teammate. We became The FLOCK, supporting and uplifting each other. That foundation, of unity, accountability, and shared success, remains the core of how I build teams today.
If you want to win, elevate others, and be part of something bigger than yourself, this is the culture I build.
The FLOCK Framework
F - Foster Community
We win together. Sales is a team sport, and we elevate each other.
No egos-just collaboration, mentorship, and shared success.
Recognize and appreciate cross-functional teammates who help us win.
L - Lead with Clarity & Accountability
Set high expectations. Quotas are table stakes, we plan to over-deliver.
No micromanagement. I expect commitment, ownership, and communication.
If someone says they’ll do something, they do it, or communicate why they can’t and when they will.
O - Open & Growth-Minded
Curiosity fuels progress. I expect my team to bring provocative ideas to the table.
Diverse perspectives matter. We hire for energy, motivation, and unique backgrounds.
Feedback loops are constant. The door is always open for ideas, concerns, and improvement.
C - Coach to Strengths & Career Goals
Top performers get top investment. I open doors, elevate them, and create opportunities.
Underperformers get a clear path forward, or out. We set expectations, timelines, and support.
No fear-driven culture. Just high-performance, self-awareness, and the right fit.
K - Keep It Fun & Human
Sales is hard, so we create a culture that energizes us.
We laugh, celebrate, and poke fun at the annoyances of sales.
We build a team that people want to be a part of.